Services
Have you decided to outsource some of your content marketing and communication projects? Are you a magazine publisher that uses freelancers to ensure a mix of voices and perspectives? Or maybe you're an executive ready to move forward, and you'd like a better, more compelling resume.
Whatever your situation, I might be able to assist. I help businesses and individuals communicate more effectively through asking the right questions, conducting relevant research and interviews, and developing a strategy that fits your needs. From there, I can produce fresh, engaging content for you. Or simply improve your existing content. |
FLEXIBLE, CUSTOMIZED SOLUTIONSHere are a few possibilities for how we might work together:
> On one or more pieces of internal or external content > On individual web pages or entire websites, whether already established or ready to build > On end-to-end content for your multi-channel marketing, PR or internal campaign > For developing and executing content marketing or communication strategies > Through a flexible engagement model – hourly, per project, per page, per word, or on a short-term or long-term contract |
COMMUNICATIONS & CONTENT MARKETING
Helping you develop and implement any aspect of your content and communication initiatives.
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WRITING |
Developing high-quality, compelling content that engages your audience and inspires them to want to learn more.
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DELIVERABLES |
> Articles and blogs
> Website copy > Marketing collateral (datasheets, eBooks, infographics, etc.) > Executive resumes and bios > Executive communications > Customer case studies > White papers and reports > Proposals > Video scripts and video interviews > Email and social media campaigns > Newsletters > Press releases > Nonfiction books > And much more |
EDITING
Improving your content, delivering a consistent voice across all communication channels, aligning content with internal and industry style standards, and promoting your brand in the best way possible.
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STRENGTHS > Editorial review of one or more content deliverables or web pages
> Editorial oversight of end-to-end marketing, company, publication, department, program, project or website content > Corporate style guide development, industry style guide adherence > Brand management, rebranding and voice adjustment |